What you image or can't imagine We Design
We design in 2D and 3D. We can create from blueprints and or drawings. We can build from a conversation, and just about any other abstract form of communication. To be completely transparent, we love this!
So let's take a second and discuss the design. There is a big difference between logo creation and design. When creating a logo, every aspect of that logo should speak to the very nature of your company. If someone doesn't fully understand the design upon seeing it (NIKE and Coke are great iconic examples of this), it's an opportunity to create unforgettable talking points. Without research, your logo becomes nothing more than a design. More often than not, an unresearched design is not good at representing the goals of your brand.
Let us discuss the logo of Freeflight Productions. Freeflight Productions' symbol is of a Griffin. The Griffin was known for guarding treasures and priceless possessions. They were powerful and majestic creatures.
So why so many tails? Here enters the Kitsune. Kitsune is Japanese for fox. Kitsune was known to serve as messengers. They possessed the ability to shapeshift and were very intelligent.
When deciding upon a logo, factors desired were:
- Commitment to quality and detail (The Eagle)
- Strength and longevity (The Lion and Mythical Creatures)
- Uniqueness (Griffin Hybrid)
- Multifaceted (Three unique creatures combined)
- Intelligent Design (The fox is wise and crafty messenger)
This symbol we created captured it all. As for the font, there is a lot behind that choice too. What is even more interesting is the effort we will put behind the designs we create for you!
If you're looking to create anything, contact us and let's talk about your goals.